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Korean pop idols are becoming more and more popular around the world, so lately their every move makes them the center of attention, including their beauty trends. Korean pop idols are always trying out different concepts and creating new trends! Korean beauty salons are the ones who actually make this happen. They play an important role in creating the iconic looks of our pop idols, and there are a lot of shops that are frequented by famous idols. Let's take a look at some of the most popular beauty salons in Seoul to see what kind of beauty trends are being created there.

1. Idols Influencing Korean Beauty Trends

Source : Freepik

The beauty market has started to move globally, and Korean pop idols are at the center of it all. Starting with ive Wonyoung, BLACKPINK Jennie, and aespa Winter,  who have become hugely popular around the world, inspiring the beauty market. In fact, as of 2021, during the height of COVID-19, Korea exported a whopping $9.18 billion worth of cosmetics, a record high. If K-beauty was initially targeted at Asian countries, it has now become a global phenomenon. As a result, Korean skincare routine and makeup YouTube videos are now popular all over the world. As K-beauty has emerged as a global standard of beauty, people around the world who want to get closer to Korean beauty are going crazy for Korean makeup and cosmetics.

2. Iconic beauty salons loved by Korean idols

So how do you achieve makeup like ive Wonyoung, BLACKPINK Jennie, and aespa Winter? If you're curious about their makeup regimen, here are the beauty salons that our Korean idols visit.

1) Soonsoo Beauty

Our first Korean beauty salon is Soonsoo Beauty, which is a popular destination for many actors and actresses as well as various pop groups. As a favorite of many celebrities, it is well known for its unique makeup techniques. The salon offers sophisticated makeup that is both natural and unique. Some of the most famous Korean pop idols who visit Soonsoo Beauty are Apink's Bomi and Chorong, and Girls' Generation's Hyoyeon. They shine on stage with colorful yet clean makeup.

[➡️Soonsoo Beauty Instagram]

2) OuiOui Atelier

The second beauty salon we're going to introduce is OuiOui Atelier, which is also one of the most popular beauty salons among celebrities. It offers customized makeup services, and is known for having a very wide range of makeup, from soft and natural to intense idol makeup. It is known as the favored salon of ive Wonyoung, which makes it even more popular. You might think that ive Wonyoung wears only colorful and shiny idol makeup, but actress Jeon Jong-seo, who is also very popular for her deep and decadent charm, also uses this shop. ive Wonyoung's makeup is the opposite of what you'd expect, so you can see that she can pull it off well enough.

[➡️Book an appointment at OuiOui Atelier on Haebom]

3) Kitts Hair & Makeup

Third on our list is Kitts Hair & Makeup, which is a favorite among busy Korean pop idols because you can get your hair and makeup done at the same time. It's a great place for idols who are in a hurry, as it saves travel time, and since it's optimized for idols' schedules, they can go straight to their show looking great on stage and in the media. From Girls' Generation's Taeyeon to BLACKPINK Jennie and aespa Winter, Kitts Hair & Makeup specializes in gorgeous stage makeup.

[➡️Explore Kitts Hair & Makeup's Instagram]

4) Bit & Boot

Last but not least, Bit & Boot is known for styling idols with bold and trendy looks. This beauty salon has made a name for itself with its fashion-forward makeup styles. Some of the celebrities who have recently made headlines by getting styled here include LE SSERAFIM and BLACKPINK's Rose. The makeup and overall styling have become a big topic of conversation and has even become the center of its own trend.

[➡️Visit Bit & Boot’s Instagram]

3.What is special about Korean beauty salons?

Source : Freepik

If you look at the current status of Korean beauty and its distribution network, as of July 2023, Korea ranked first among cosmetics importers to the U.S. with a share of 20.1%. It can be said that the influence of Korean beauty is growing day by day. Therefore, each salon that realizes Korean beauty has to be more responsible.

They are at the forefront of K-beauty trends and cultivate the latest trends, such as glowing skin, bold eye makeup, and a flawless base. They are also frequented by famous Korean pop idols, so they offer customized beauty treatments to meet their busy schedules and special needs. This also creates a strong desire for fans who want to emulate their idols' beauty, making them think, “I wonder if I can look like my favorite Korean idol if I get my makeup done there?

4.Beauty tips inspired by Korean pop idols

Nowadays, you don't have to be a professional to be able to apply makeup, and there are many ways to learn on your own through YouTube, even if it's awkward at first, so you can try to imitate idol styles at home. From glossy skin that is based on a solid skincare routine, to gradient lips using a lip pencil and build up from the base color to the accent color, to eyelash makeup that emphasizes clear and clean eyes rather than overly harsh shades. It's all easy and effortless to create.

It's not hard to achieve a beefy makeup look inspired by idols like aespa Winter and BLACKPINK Jennie, or a luxurious deep shaded look. If you're feeling overwhelmed by the idea of doing it yourself, you can always get your makeup done at a beauty salon that can help you achieve this look more perfectly.

[➡️Want to get a Korean pop idol makeover? - Book now]

5. Idol Beauty Style with Haebom

Source : Haebom

Haebom is a leading provider of K-beauty shopping and interpretation services. It is a Korean beauty service and accompanying interpreter booking platform for overseas customers, featuring famous Korean beauty programs in one place, so that anyone can meet the high beauty standards of idols with the right services and products.

[➡️Can I be ive Wonyoung? Check out the direct path at Haebom]

As such, Haebom can be a great option for international visitors looking to experience Korean beauty, especially when it comes to skincare, makeup, and treatments, as it offers a wide range of products and services, and actually offers appointment services at OuiOui Atelier, one of the beauty salons mentioned above that many Korean idols frequent. So, if you've ever wanted to try out your favorite Korean pop idol's beauty regimen, Haebom makes it a little easier and faster to get your K-beauty fix! Haebom makes celebrity beauty services accessible to everyone.